Saturday, September 5, 2009
tryThermaCare.com
Here's another example of a confusing call-to-action URL. The treatment of Leading Caps and alternating fonts makes it unclear whether the URL is TryThermaCare.com or if they want you to try ThermaCare.com. They better hope their audience cares enough to figure it out.
Labels:
Alternating Fonts,
Bad URL Display,
Bad URLs,
Leading Caps,
TV Ads
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1 comment:
The advertisement for $3.00 coupon for ThermaCare products is almost a fake. It may be hidden in the site somewhere but after 45 minutes of crap I still did not find the coupon.
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