Wednesday, June 16, 2010

THINKBEYONDTHELABELSM.com



Brian Leiberman checks in with his 3rd URL-spotting to date and asks, "What were they thinking?" Truth is, I really don't mind this one. Despite ALLCAPS, spacing issues, and a service mark, the URL is actually pretty easy to make out and the logo, all told, is quite elegant what with the dot-com bleeding outside the "label" and, thus, reinforcing the call to action.

Let this be a reminder to all the URL-aholics out there that none of my rules are hard and fast and, in some cases, breaking one or more of them can actually help an organization's cause. When creating (and evaluating) URLs, I urge you to think outside the box if you want to get a Good URL label.

3 comments:

Chirag said...

Let this be a reminder to all the URL-aholics out there that none of my rules are hard and fast and, in some cases, breaking one or more of them can actually help an organization's cause.

Chirag said...

When creating (and evaluating) URLs, I urge you to think outside the box if you want to get a Good URL label.

Chirag said...

Let this be a reminder to all the URL-aholics out there that none of my rules are hard and fast and, in some cases, breaking one or more of them can actually help an organization's cause. When creating (and evaluating) URLs,