WWW.LAKEWOODFINANCIALCO.COM

Reader Mitch Bolton got his URL-on, spotting this TOOOOOOOOOOOOOOLOOOOOOOOOOOOONG URL on a license plate. And having "Co" at the end of an URL really bothers me -- makes it harder to tell when the domain ends and the extension begins. Not sure how this could be salvaged. Ditching ALL CAPS would be a start. And getting rid of all the extraneous graphics would make the whole thing less busy and help the URL pop. As it stands, this URL should be axed and sold for Fire, er... Lakewood.