Friday, September 19, 2008

dontfear65.com

Bad URL

Mr. Askew returns to form with this submission. Clearly a dud here. I hate the use of apostrophed words in URLs -- just throws people off (especially when the people you're trying to reach are 65+ and largely computer illiterate to begin with.) And spreading these words over 2 lines might lead some to misinterpret the ad. Is it 65.com I'm supposed to fear? Reminds me of BanBoredom.com. This URL should be retired.

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