All these bad URLs with variations on the words Wrigley and Rooftop only reinforce how important it is to use Leading Caps. At a glance, who's going to remember if it was Wrigleyville, rooftop singular, or any other combination. And throw in some random letters (yes, I realize that's the building address but to your average drunken Cubs fan, they're as random as the guy selling Old Style Light) and you're really striking out.
Friday, August 14, 2009
3639wrigleyrooftop.com
All these bad URLs with variations on the words Wrigley and Rooftop only reinforce how important it is to use Leading Caps. At a glance, who's going to remember if it was Wrigleyville, rooftop singular, or any other combination. And throw in some random letters (yes, I realize that's the building address but to your average drunken Cubs fan, they're as random as the guy selling Old Style Light) and you're really striking out.
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