Don't even know where to start with this one, except to say that this URL is spooky. The chances of anyone remembering this one are slim to none. They'd have been better off shrinking it down with TinyURL. TinyURL.com/6eh6ek is probably easier to remember than this http://sites.google.com/site/halloweenchicago2008. This URL is definitely more trick than treat.
Note: As promised, I've started going back and labeling all my posts to make it easier to slice and dice around the Do's and Don'ts I've listed on the right rail. Still a work in progress. Want to create labels for media format (TV, print, OOH, Direct Mail, etc.) as well as categories like "Craziest Mistakes" and "Best Ad Integration." What others would you like to see?
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In case the creators of this Frankenstein URL are out there listening, remember that you can host your Google Sites URL at your domain using Google Apps Premium (http://www.google.com/apps/intl/en/business/index.html).
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